Super Lice Are Super Lousy
Usually super is a good thing, but in this case, it’s not. Super lice are here in 48 states and they are here to stay. Say goodbye to Rid or Nix and other drugstore lice treatments because they won’t effectively kill head lice. Instead, say hello to our revolutionary AirAllé treatment. It’s the only lice treatment that uses controlled, heated air to dehydrate lice and their eggs. It’s FDA-cleared and medically proven to work.
What Are Head Lice?
Let’s back up a bit for those who don’t know exactly what head lice are. They are little parasitic insects that live in the hair and need a human blood supply to survive. Head lice only survive on humans and can’t live on animals, including your household pet. A louse (singular for lice) has six tiny legs and a claw. They can move very fast, making them hard to spot in the hair. They dislike light and are about the size of a sesame seed. They can’t live somewhere that doesn’t have both hair and a human blood supply. An adult louse lays eggs and the eggs secrete a glue-like substance that cements them to the hair.
What Are Super Lice?
As if regular lice aren’t a nuisance enough, now we’ve got to deal with super lice. Super lice look and act just like regular lice but they are stronger and resistant to pyrethroids, the pesticide used in many drugstore lice treatments. Super lice got their name from the media in 2015 when public research was released that showed that strains if head lice had developed a resistance to pesticides and strong chemicals. The efficiency rate of over-the-counter lice treatments went from 96 percent to 28 percent.
Our AirAllé express treatment is extremely valuable in the lice industry because of its ability to combat super lice. Research shows that heated air will kill lice and super lice alike and we have proved it with over a thousand treatments. So, if you find your children with head lice, don’t go to the store, come to our clinic. Give us a call to learn more! (859) 449-3513